IGCSE® and O Level Business Studies Revision Guide

DESCRIPTION:

This endorsed Cambridge IGCSE® Business Studies Revision Guide has been designed to further develop students’ skills for their Cambridge IGCSE Business Studies course. Revised to meet the latest IGCSE syllabus (0450) this book is packed full of guidance to reinforce students’ understanding and skills to succeed in their course. Written in a clear style by experienced examiners this revision guide is perfect for international learners and accompanies the Cambridge IGCSE Business Studies Coursebook, third edition. Please note this revision guide is also relevant for the O Level Business Studies syllabus (7115) and course.

FEATURES:

This endorsed Cambridge IGCSE® Business Studies Revision Guide has been designed to further develop students’ skills for their Cambridge IGCSE Business Studies course. Revised to meet the latest IGCSE syllabus (0450) this book is packed full of guidance to reinforce students’ understanding and skills to succeed in their course. Written in a clear style by experienced examiners this revision guide is perfect for international learners and accompanies the Cambridge IGCSE Business Studies Coursebook, third edition. Please note this revision guide is also relevant for the O Level Business Studies syllabus (7115) and course.

CONTENTS:

Introduction
Section 1: Understanding business activity
1. Business activity
2. Classification of businesses
3. Enterprise, business growth and size
4. Types of business organisation
5. Business objectives and stakeholder objectives
Section 2: People in business
6. Motivating workers
7. Organisation and management
8. Recruitment, selection and training of workers
9. Internal and external communication
Section 3: Marketing
10. Marketing, competition and the customer
11. Market research
12. Marketing mix: product and price
13. Marketing mix: place and promotion
14. Marketing strategy
Section 4: Operations management
15. Production of goods and services
16. Costs, scale of production and break-even analysis
17. Achieving quality production
18. Location decisions
Section 5: Financial information and decisions
19. Business finance: needs and sources
20. Cash-flow forecasting and working capital
21. Income statements
22. Balance sheets
23. Analysis of accounts
Section 6: External influences on business activity
24. Government economic policies and objectives
25. Environmental and ethical issues
26. Business and the international economy
27. Answers to progress check and exam-style questions
28. Sample case studies
Index